One of my favorite online resources is Andy Goodman’s “free range thinking.” Andy is a nationally-recognized communications specialist and he is passionate about helping people to better communicate with their audience(s). His monthly newsletter reflects that passion.

What I find most appealing about free range thinking is that each newsletter is short and has one (and only one) major point and the information can be utilized immediately. For example, in the October 2008 newsletter, Andy and a guest contributor, Eric Swartz, discuss how to create a unique tagline. And in the April 2009 newsletter, Andy describes how to develop a story bank, a collection of stories about an agency to help spread their message.

Anyone can subscribe to free range thinking and receive the newsletter for free.

I hope you find this resource helpful!

Kirsten